Sportradar extends Wimbledon rights
Sportradar has extended its data and audiovisual betting rights agreement with the All England Club for The Championships, Wimbledon beyond 2026
Sportradar Group AG has renewed its agreement with the All England Lawn Tennis Club to continue distributing official data and audiovisual betting rights for The Championships, Wimbledon on a multi-year basis.
The agreement covers both the main draw and qualifying competition and maintains Sportradar’s role as the exclusive global distributor of these rights. The rights were initially secured following the company’s acquisition of IMG ARENA in 2025.
The renewal ensures continued supply of official Wimbledon data to licensed betting operators and media partners, supporting in-play betting markets and broadcast services. Sportradar distributes data from more than 40,000 tennis matches annually across its global network.
The extension reflects ongoing demand for official tennis data within regulated betting markets, including the UK, where in-play betting and data integrity measures remain a focus for rights holders and operators. The All England Club continues to manage commercial partnerships for Wimbledon as one of the UK’s highest-profile sporting events.
Moritz Gloeckler, EVP Rights and Strategic Projects Sportradar, said, “The Championships is one of the most iconic properties in global sport. Working exclusively with the All England Club allows us to bring the most accurate, real-time data from Wimbledon into the global betting ecosystem, and to the integrity services we will also provide. By integrating advanced live markets and micro betting capabilities, we’re enabling our partners to deliver more immersive engagement throughout every point, game and set.”
Paul Davies, Associate Director, Broadcast, Production & Media Rights at the All England Club, said, “We are pleased to extend our relationship with Sportradar and for the distribution of Wimbledon’s official data and audiovisual betting rights. Ensuring that accurate, official data from The Championships is delivered globally is important for protecting the integrity of our event while supporting innovation in how fans engage with the sport.”
